The Great Customer Service Debate Agenda


2:30 PM
Registrations and seating
3:00 PM
Inauguration
3:05 PM
Welcome address
Mr. K. Balakrishnan, Managing Director and CEO
Servion Global Solutions
3:10 PM
Custommerce and its relevance in this day and age
Mr. Ramesh Venkateswaran, Chairman – Custommerce Board
Director, SDM Institute for Management Development, Mysore
3:20 PM
Keynote address
Dr. A. Parasuraman
Vice Dean of Faculty, James W. McLamore Chair in Marketing,
University of Miami
4:05 PM
Tea Break
4:20 PM
Panel introduction, rules of engagement
Ms. Tuhina Pandey, NDTV Profit
Session 1
Which drives desired customer experience better - Value based strategy or metric driven strategy
4:30 PM
Value based strategies
Mr. Gautam Mahajan
President, Customer Value Foundation
4:45 PM
Metric driven strategies
Sundaram Ramaswamy
Entrepreneur, Director and Thought Leader
Session 2
Technology is an enabler for desired customer experience - Yes / No
5:00 PM
Technology as a destroyer of desired customer experience
Mr. R. Balakrishnan (Balki)
Chairperson and Chief Creative Officer, Lowe Lintas
(Film Director - Cheeni Kum & Paa)
5:15 PM
Technology as an enabler of desired customer experience
Mr. Raja Gopalakrishnan
Group Managing Director, Asia Pacific, FIS
5:30 PM
The great customer service debate
Ms. Tuhina Pandey and the panelists
6:35 PM
Summary of debate
6:50 PM
Closing remarks
Mr. R. Muralidharan, Vice Chairman – Custommerce Board
7:00 PM onwards
Tapas and cocktails

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